IF REJECTION IS
A PROBLEM... THEN FIX THE PROBLEM !
The biggest mistake writers make when they query? The letter
is too long and too boring! Did you know one paragraph of 4-lines will make you
appear even more professional and gain a higher response rate requesting your script?
Scriptwriting is a highly condensed form of writing. If you can't distill your query
letter down to a minute or less in size, the reader knows your script is too heavy without
even seeing it and will reject it. The book will teach you how to compress your writing.
There are elements in a query letter that must be present or your
script will not be requested for submission. These elements are explained in the
book. The book also has a quick reference listing of script cleaning instructions.
Solid and powerful advice from high level industry recognized agents, so you can get your
queries and your script written tightly, as agents and producers want to see them. Perform
the tune up in your script and you'll see a dramatic rise in submission acceptance!
HOW DO YOU PACKAGE A PROFESSIONAL
Many screenwriters and playwrights believe
they can simply slip a script in an envelope and away they go. Sure, a good
rejection is the way they go! Years of research of packaging scripts the way
prodcos and agents want them have gone into this book and now the secrets are out of the
bag. Take advantage of it! And if you think this screenwriting business is
not full of secrets? You will find out the hard way with rejection after rejection
until you comply with the rules of the game.
Packaging the script is first dealt with;
page count, page numbering, author script formatting, style formatting, scene headings,
cover color and composition. We draft the query, cover letter and release form, and
then we move on to develop the envelope addressing and the types of envelopes to be used.
Sounds simple, but a huge packaging mistake is also revealed that absolutely
guarantees your script will never be read by anyone. Your script will be
rejected if you do it! Now you'll know why your scripts were not returned, returned
unread or another rejection slip arrives! It will happen even if your script is
requested! Your script sits on a shelf with nowhere to go, often ending up in the
trash! It's all part of the firewall system.
"You may have a fine script, but
you may be failing miserably in the marketing process... which is the most important
process of all!"
No other screenwriting book reveals critical
submission errors. The book discloses dozens of critical errors to
avoid. In the end, you will have a perfectly professional script submission.
The moment the script is removed from the envelope, the reader will proclaim "This
is professional." Your script is read while others are pushed aside!
You'll learn how with easy to follow illustrations! How many screenwriting
books have you read that give illustrations on script submission procedures? The
illustrations alone are well worth the price of the book! Your query letters and
your script submission package will be taken seriously, leading to a sale!
"You don't have to face agonizing
marketing failure anymore."
You've read it time-and-time-again from
agents in the major screenwriter's magazines, "Don't do this..." and "Please
do not forget to enclose SASE and to...." etc. Amateur screenwriters
are driving agents up the walls with glaring errors in packaging, formatting and writing
the script. Agents know they can't market these scripts. Screen &
Stage Marketing Secrets will elevate you from amateur status to
professional, immediately! You should not be competing with amateurs.
You may have a fine script, but you may be failing miserably in the marketing
process... which is the most important process of all!
"Those who ignore the firewalls
are doomed to fail!"
Hollywood is barricaded with firewalls.
These firewalls are designed to keep out unknown screenwriters, but they are for agents
too! Believe it or not, there are hundreds of agencies not worth their salt who
don't even understand the marketing process themselves. If you are lucky to have one
of these agencies representing you, good luck, you'll need it! Screen &
Stage Marketing Secrets sole purpose is to knock-down these firewalls keeping your
script out of the inside loop where the power brokers reside who have the authority to
green light scripts.
"Mediocre writers sell scripts,
yet many talented writers are rejected for lack of marketing knowledge."
These firewalls are impenetrable for many
writers and agents alike. The book can't knock down all of the major firewalls setup
by the major prodcos, but is sure knocks down all the others quite nicely, and that will
get your scripts in the door with the major production companies and leading
agencies! If you can't get in the front door, it's only common sense to enter the
back door! You may not have the clout to pass your script to the major players, but
you can get your script to the people who have access to the buyers. Get the
"Simply follow the instructions
and you will be way ahead of the competition... way ahead!"
Knocking down these firewalls is not a
singular event, it requires a coordinated process from having a good script written in the
proper style and professionally submitted, so the script obtains "good coverage"
from the story analyst to be passed on up the food chain. Screen & Stage
Marketing Secrets is the formula for success. It's all spelled out in easy to
apply steps. Simply follow the instructions and illustrations and you will be way
ahead of the competition. Way ahead! You are no longer just one of 160,000
people submitting dreadful scripts. Your scripts will be given a measure of top
"Writers trying to break in do
not realize rejections will continue forever until they learn to penetrate these
Example: Story analyst
(script reader) sees a pile of scripts on the desk (they know a pro script when they see
one). Who's script are they going to pick up and take home today? Could be
yours if it has the "professional look." But, the story analyst must first
flip a few pages to see if it lives up to the initial promise. It will, if you read Screen
& Stage Marketing Secrets. If you don't know proper submission and
formatting procedure your script will be returned unsold.
The story analyst can tell by reading a few lines if
the script is pro or amateur, and those "killer words" had better not be
present! The scene headings must be properly applied, including script formatting
and word usage styles or the reader will notice them in 30-seconds or less. This is
all the time you have to make your impression. Months of hard work down the
"Sadly, many excellent scripts
simply fail the marketing process."
You don't have to face this agonizing
marketing failure anymore. Screen & Stage Marketing Secrets will make
sure of it. If your script fails? You'll know it's the script, not the
marketing process! This is very important to know. Many writers have
rewritten scripts only to never find out they are failing the marketing stage,
not the story elements at all! Let's face it. You don't get much of an
opportunity to read the coverage reports, so you don't know how the script is failing.
Plus, readers won't dare tell you about the firewalls for fear of losing their own
job. The book tells you how to obtain these elusive coverage reports and gives you a
sample letter you can use to get them!
Coverage is subjective anyway and lacks
detail. One reader likes the script, another scorns it. One thing you need to
know is both will like something about the script and this
"something" must always be presented to the extreme. Screen &
Stage Marketing Secrets will help you increase coverage score so your script is
shuttled upward to the executive levels! Now all you have to do is concentrate on
writing or correcting errors in the story, not the submission package. You
are ten-steps ahead of the competition already!
HERE'S MORE OF WHAT YOU WILL LEARN
You'll learn you do not need to be a whiz in
English writing to learn the techniques in Screen & Stage Marketing Secrets
It's all 12th-grade-level writing and this is where you need to be. If you write on
a higher level, the script won't make it very far in the marketing process. It's a
huge mistake many writers make! Scriptwriting is an art form to itself, more than
you may wish to believe. Believe it or not, many people in the industry do not know
how to read beyond the 12th grade level and this is why the rule remains as is.
However, it is still a challenge to write for a visual medium. Writers must know how
to do it or face perpetual rejection. There is no mercy in this business!
"Writers who understand how to
submit professional scripts make it in this business."
You could spend a fortune reading every
screenplay book on the market. In reality, there's only a handful you need. Screen
& Stage Marketing Secrets points out these books, so you'll save time and money
right away and you'll spend more time writing than reading!
"Knowledge is power when you have
the correct knowledge to apply."
You will learn which screenwriting and
playwright publications can help you in your marketing efforts. There is no possible
way you could subscribe to all of them, expend the time to read them all, and still find
time to write your scripts. The expense will also be burdensome.
"Hollywood's buying spec scripts
all of the time, but few get their script into the door!"
You will soon learn the film schools do not
teach "real world" marketing. It's no wonder so many students can't get
their scripts into the food chain! It's disheartening to see anyone study for years
then only to fail due to not knowing simple marketing basics the industry demands.
"There are many valuable
marketing secrets in this book!"
HOW TO GET AN AGENT OR SELL SCRIPTS
WITHOUT ONE (Easy to do)
SAVE $$$ ON MARKETING COSTS (Pays for the book in savings alone)
WRITE RESPONSIVE QUERY LETTERS (Powerful letters get your scripts submitted)
AVOID SCRIPTWRITING FATAL ERRORS (No other book explains these details)
PROTECT YOUR WORK AND YOUR SUBMISSIONS (Copyrights, registrations, internet, etc.)
CONTACT PRODUCTION COMPANIES WITHOUT AN
AGENT (They want your script!)
PROMOTE YOUR PROJECTS PROPERLY AND
PROFESSIONALLY (Do or die on the vine)
ACCESS THE TV MARKET (Techniques you have never read before to get you in)
CONTACT MOVIE STARS (You can, if you know how)
NETWORKING STRATEGIES (Getting to know those on the inside who can help you)
GET MORE REQUESTS FOR YOUR SCRIPTS (You will see more requests for your scripts!)
HOW TO OBTAIN REFERRALS! (We explain how to do it and supply a sample letter you can use)
AGENTS WILLING TO GIVE YOU A CHANCE! (Agents that give readers special consideration)
EFFECTIVE QUERY & COVER LETTERS (Use these powerful letters - they get results!)
AND MUCH MORE...
It costs money to mail query letters and scripts. If you've been in this
business awhile, you'll appreciate what is said here. Looking back, you've spent
hundreds of dollars and many hours upon hours submitting queries. Imagine taking all
of your script queries and packaging them so you only have to perform one mailing.
Think how much time and money you will save! You'll learn how to perform successful
multiple-submission queries to market all your scripts in one #10-size
envelope. Despite what you've heard from others not to do this, it works!
But you need to do it properly and Screen & Stage Marketing Secrets
will show you how. You'll absolutely save money, save time and obtain more requests
for your scripts!
YOU DON'T NEED AN AGENT TO SELL YOUR
The good news is you don't need an agent! If
you have one, fine. If not, don't worry about it. Screen & Stage
Marketing Secrets will show you how to market directly to production
companies, producers, directors and movie star agents and managers and be taken
seriously! It's easy when you know how. And query letters are already written
THIS IS NOT A SCREENPLAY FORMATTING
OR STRUCTURE BOOK
The bookshelves are filled to capacity with
these books, but you won't find effective screenplay and stage play marketing books!
"Screen & Stage Marketing Secrets" is the first book
dedicated to the writers perils of marketing scripts. Many great scripts fall flat
on their face in the marketing submission process. This book will give formatting
examples for punching up the script's visuals and will illustrate the marketing
principles; MORE, CUT TO, SCENE NUMBERING, CONTINUED and other elements are removed from
the pages, so you learn what an author's script must look like. You can't
submit a "shooting script." The published screenplays you buy are not
"author scripts." Do not make the grave mistake to copy these formats.
Amazing, but true, many respected screenwriting books will teach you how to format a
script improperly! This will create a perpetual circle of rejection slips.
Many screenwriters are still following the
old formats and have not kept up with the new industry changes. Even the writing
style form has changed and the book will reveal what you have to do, to step-up your
script to the current standards. When readers see you are not using
acceptable standards, it results in rejection. Follow the direction in the book and
agents will be thankful to see a professional script in their hands! You'll be
thankful, selling your script!
"You can have the best script in
the world, but if you can't get past the firewalls and have your script read... it goes
"Screen & Stage Marketing
Secrets" gives you the inside scoop on all the angles of marketing your script, more
than you have ever read in any screenwriting book, bar none, and without
cute gimmicks. Only professional strategies are used and that's all you need.
Writing your script was hard work, but it's even more difficult to sell it. This is
where the screenwriter and playwright fail the process and frustration builds to no
end. This book is designed to lay out each marketing phase step-by-step, to get your
script read and evaluated, to receive good coverage from the story analyst which leads to
FOR THE BEGINNER
Yes, there is basic formatting instructions,
examples for the beginner and all the information you need to locate books, trade
magazines, newsletters, book clubs, computer programs, agents, production companies,
actors and more to get you started writing and selling your screenplay or stage
play. Enough information to save you a year or more in time and
effort locating film/stage resources. Best of all, Screen & Stage Marketing
Secrets will make your script salable.
waste years with punishing rejection. Get this book!"
WE COVER THE SIMPLE THINGS
writers start out they need to know...
The differences between script formatting
for specific mediums. (Mistakes here are many)
Script binding rules. Use two or
three brads? (It makes a big difference)
Important story elements that make or
break a story. (Get the action moving!)
How to find Hollywood contacts who buy
scripts. (They buy, if you submit properly)
Knowing when the script is ready to be
submitted. (Solid editing advice is easy to apply)
How to locate and query agents, production
companies, producers, directors and actors.
Contests really benefit you or is it a
promoter's money-making racket? (Learn benefits &
Do you really need to relocate to Los
Angeles? (No, you don't, if you know how to market
Should you send scripts to agents or to
producers first, then production companies? (Find out how)
How friends and relatives can be
detrimental to your writing career. (Including agents, too!)
Doing your own marketing with or without
an agent. (Agents are not as powerful as you are!)
How some seminars can be a waste of money
and others are not. (Know the difference)
The best scripts to write to increase the
odds of getting them sold. (Don't make these mistakes)
How to get any agent you want, even the
big-name prestigious agencies in LA. And reasons why you may not want to. (You'll learn much here!)
Learn how action-oriented query letters
can help you beat the competition to a sale. (Do and
How to vacation in LA then meet the
players to market your scripts when you get home. (Networking)
The proper shipping materials and stamping
notices to use for a professional submission and acceptance of the script. (Fail here and the script goes nowhere and returned with a rejection slip)
Should I use a blue script cover? White?
Gray? (Find out what is considered a professional
What size brads should I use? The
wrong size and type will upset the reader and not conform to industry standards. (Another tip the writer is unprofessional, generating an instant rejection
What do agents, prodcos and producers really
want you to do to please them? (You'll find
out in the book!)
more, much more in Screen & Stage Marketing Secrets.
"When you are simply dog tired of
rejections get this book!"
WHO NEEDS THE BOOK?
"If you're an established writer
already well-connected selling screenplays and stage plays, then you likely don't need the
book. But if you are an aspiring screenwriter / playwright, and you need to
break-in... you definitely need this book! "
It's pure and simple. You can continue
on and on, struggling to get your foot in the door to get your scripts read, keep trying
to secure an agent and failing, or you can order "Screen & Stage Marketing
Secrets" and kick-start your career forward. Doing it all the right way, the
first time! Don't waste years of time, money and
frustration trying to learn the hard way with trial and error. Read the book!
Learn the easy way to market your product to the film / theatre industry.
ARE YOU TIRED OF REJECTIONS?
"This is the book every aspiring
screenwriter must have!"
The author of Screen & Stage
Marketing Secrets could not secure an agent for many years. Then, with years
of research, "firewalls" were discovered and techniques used to tear them
down. After making changes to query letters and the scripts, agency
representation became no problem! So many production companies and agents were
requesting scripts the author turned them down! There is no need for your
scripts to be receiving repeated rejections. Learn how to submit scripts
professionally and you'll be well satisfied with the results!
"Even professionals receive
rejections due to market clutter."
Hollywood is a bear to get inside because the
money is huge and everybody and their dog wants in. Just one agency alone receives
hundreds of query letters each day! Writer's who follow the pack make the biggest
mistakes. Even the postage stamp you use on your query letter will trigger an
instant rejection! That's how tight the firewall filtering system is! Those who work
the mailrooms know what to look for and what to reject. This also includes
Your script could even be accepted for
evaluation and still be rejected, due to amateur mailing practices. It all makes
perfect sense when you consider which envelope would you open out of hundreds on your
desk!? Filtering is a fact and those who ignore it are due for unpleasant
rejections. There are "secrets" in this business to immediately
"identify" a professional submission to the hundreds and thousands of amateur
submissions. Once you know and apply these secrets guess who's queries and scripts
"Don't be just another writer
hoping to get in, get in by applying the solid techniques revealed in Screen & Stage
Screen & Stage Marketing Secrets
goes well beyond the "submission stage" of writing powerful query letters and
penetrating the "first levels" of the firewall. This book overhauls
your script and insures it is "professionally written" so you can compete with
the pros eye-to-eye! No matter how good your script is, if you can't penetrate the
firewall it goes nowhere! The sheer number of rejections you receive testify to this
reality. Don't be just another writer hoping to get in, get in by applying
the solid techniques revealed in Screen & Stage Marketing Secrets.
"Everybody follows old hat advice
to submit scripts. Pros don't wear the same hat! It's how they insure their
scripts get read while others sit for weeks in the receiving pile. This book shows
you how to cut through barriers no other book can. Amazing!"
If the script is a basket case, no
screenwriting book is going to help you sell the script, but good marketing will
get your script requested to be read. What you need to do is purchase screenwriting
books to iron out the story defects and then market your script. In this light, Screen
& Stage Marketing Secrets will work hand-in-hand with your choice screenwriting
books (the book lists critical books you must read). Strong action-oriented
visualized writing examples will be given, so you can easily apply them to your
script and make it a very powerful read! And this includes authoritative query
letters with actual examples you can use!
Even the major screenwriting magazines
publish query letter samples, yet when you read them, it sounds like the writer is way too
polite, too kind, begging in nature and reveals s/he has no authority! A gigantic
mistake and a firewall barrier has now been erected against you. Agents read these
letters and sigh, knowing it's just another amateur writer; wishing, hoping, begging to
get in. Read your query letters and see if you are begging with politeness.
This is not "business writing," but a plea for help. A plea for mercy.
Hollywood is a "business" and you have to know how the business works to even
hope to get recognized as anybody. Professionals know better than to write such
query letters. You have to write with power and authority, even when you have no
power or authority! You'll learn how to have your query letter leap into the agent's
face with so much professionalism they can't refuse to pass on your script to risk losing
a professional writer!
Authoritative screenplay business writing is
a technique not taught in film schools or in screenwiting books. It was developed by
the author for one purpose, to smash through firewalls with ease. Yes, there are
books on business writing, but none whatsoever to deal specifically with stage and screen
writers! Hollywood is a "very different business" and what you use when
writing to other business sectors will be knocked down flat in the first round in the
marketing arena. More secrets revealed you did not even know existed! This
unawareness is the cause of failure and repeated rejection, due to a lack of knowledge of
business writing for the entertainment industry. You don't have to learn the theory,
just apply the power in the sample query letters in the book. All of the research
has been done for you so you can get on with your business of selling your scripts!
We even supply you with a cover letter you
can use to mail to writers to obtain a referrral! In fact, there are more sample
query and cover letters you can use than any other screenwriting book on the market!
"This book goes beyond formatting
and story structure books."
Screen & Stage Marketing Secrets
is not the typical screenwriting book explaining how to perform basic formatting or filled
with dialog how somebody else made it big in the business. It does not compete with
those books. This book is purely an easy to comply, step-by-step marketing program
with one purpose; to get your script past the firewalls, get the script read and accepted
as a professional submission leading to the sale. Rejections will be way less than
you are receiving now!
This book is not designed to replace
formatting and story structure books. You still need those books, but Screen
& Stage Marketing Secrets works hand-in-hand with the best screenwriting books on
the market today! It fills in the crucial marketing gaps other books leave out on
how to package yourself and your scripts to the industry. You'll avoid mistakes that
trigger rejections and result in failure. You'll see a positive turn of script
requests. Your scripts will move on up the development ladder to those who have the
power to buy.
"Those who read the book
experience a dramatic increase in script acceptance!"
Screen & Stage Marketing Secrets
is the book screenwriters needed all along, but has never been available until now!
Many writers are terrified of the Hollywood power brokers. Revealing marketing
secrets only increases competition to themselves and risk blacklisting by industry
buyers. Those who expose how to penetrate the established firewall system truly risk
never working in Hollywood again! James Russell is an idependant book publisher
having no concern for such conflicts or fear of industry influence. At one time,
yes. Not anymore! Too many struggling writers are suffering extreme hardships
and broken dreams due to these firewalls. It's time to let the little guy get his
foot in the door!
"You don't need to be a great
writer to make it in this business. You just have to know how to sell your
Don't be intimidated by other writers.
In fact, ignore everything other writers tell you! Most of the advice you receive,
even if well-intentioned, will be to your demise. Hollywood is not looking for great
writers, but great storytellers. New York publishers are looking for fabulous
writers, not Hollywood! Writers spend way too time and energy talking and learning
about scriptwriting and fail due to a total lack of business knowledge in entertainment
industry marketing. Once you learn how to write a script, it's time to begin
learning all you can learn about how to sell it! If you can't market yourself and
your script it will lead to grave disappointment and frustration.
You need a book like this; someone to guide
you into the marketing process. Screen & Stage Marketing Secrets will
do just that. And, it will develop you into a professional writer like few other
books can! Beware of the scoffers, those who put others down to enhance their own
status These writers will have only one purpose, to stop you from getting a true
edge advantage on them! There are excellent writers out there you must compete with,
but for those who read and apply Stage & Screen Marketing Secrets will leave
the best in the dust, victims of the firewall system. Ashes to ashes, dust to
dust. Don't be one of them!
"Screen & Stage Marketing
Secrets will work hand-in-hand with the leading screenwriting books."
The author has had many agents and production
companies issue written complements on the visual form he uses, and you can too!
You'll be amazed at how unfocused your screen and stage scriptwriting may be, causing the
story to drag! When that happens, the reader will certainly reject the script!
And, those "script killer" words must never be used, that automatically
squelches the script's flow of action.
fact, the new writing technique is so fast you'll have to intentionally slow-down
Ask any reader and they will tell you, there are way
too many scripts with little visual action. Is your script one of them? You'll
find out for sure when you read Screen & Stage Marketing Secrets! James
Russell created the new writing formula readers love to see. The technique that gives powerful visual action into the story.
"Are you using the new writing style
readers and buyers are looking for?"
"Those who do not have the inside
knowledge of how the system works are doomed to failure."
You can continue as you are doing now,
submitting scripts and receiving rejection after rejection, or you can learn now
how to clean up and submit your scripts professionally to get your scripts moved up to the
executive ladder for serious consideration leading to sales. When you are simply dog
tired of rejections, get this book!
"If you don't know the rules of
the game you can't win in Hollywood."
There are no books in print dedicated
specifically to show you how to submit scripts professionally, so your submitted
script will be read from cover to cover. Purchase Screen & Stage Marketing
Secrets and you'll know the rules and see positive results! You spent weeks and
months writing your script. Don't fail due to improper submission procedures!
"The Hollywood filtering system
is unforgiving, punishing writers for not following the rules with pass rejections... even
if the story is good!"
The choice between success and failure is yours. When
you are tired of the endless rejections, it's time to take the next step; to get
your script, marketing materials and submission packaging in top shape. See positive
results right away. Get your copy of Screen & Stage Marketing Secrets
"The competition is heavy and
those who use this book's secrets are going to have their scripts read and moved up into
the decisionmaker's realm, while those who don't will continue to be rejected... without
We can't promise you the book will
absolutely guarantee you will sell your script, and certainly no other book or agent
can! What we can do is guarantee you will save money, more than enough to pay
for the book six-times over, and more! Example: If in the past you have mailed
a total of 600 letters to agents to market 5-scripts, you would have saved over $3,000 in
postage and stationary costs using the techniques in Screen & Stage Marketing
Secrets. So, here's our guarantee. If you find you can't save money in
the first 30-days, simply return the book with a note explaining how you can't save at
least twice the price of the book and we will refund the purchase price of the book.
Fair enough? The bottom line is you will see an increase in requests for
other publisher gives a money-back guarantee on a screenwriting book!"
How many screenwriting books have you
purchased with no money back guarantee? Did the book increase your response
rate? Get you the sale? With Screen & Stage Marketing Secrets there's
no risk. The most at stake is postage for shipping the book and no more. But we
don't believe for one moment you will return the book. Why? Because the book works!
Performs as advertised! It will make your screenwriting better. Agents,
prodcos, actors and producers will be requesting your scripts. That's the #1 job
this book will do for you; to help you market your scripts, to get them into the pipeline
so you can make the sale! For customer comments about the book, click here.
A WARRANTEE PROMISE
A promise is as good as a guarantee. If
you don't see an increase in requests for your screenplay (or stage play) after using the
professional marketing methods in Screen & Stage Marketing Secrets book in
30-days from date of purchase, we will refund the purchase price of the book! We all
know agents move slow, but you will see a rapid response rate when you apply the
techniques in the book. "No other
publisher gives a full positive results or refund money-back guarantee... bar none!" We know the book will be successful for you, that's why we
"You will not be
ORDER YOUR COPY TODAY!
GO TO ORDER
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